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So...I was watching a little bit of Logo last night, trying to learn more about being a Gay Man. My first hour consisted of an utterly atrocious show called Bad Girls. Let's recycle a bunch of Oz episodes into a semi-lesbian drama with some British accents thrown in for good measure. But, ya know...I was working. So I started analyzing the commercials. Maybe the answer to the age old question: if there were a gay television network who would advertise on it? would somehow add to my determined effort to figure out who I am as a gay man.
So...I am obsessed with fitness (Bowflex x2, Bally's;) love my cocktails (Bacardi x2, Stoli;) have a hankering for Jessica Alba horror movies (x2;) and I'm a sucker for catchy taglines like "when you turn on your car, does it return the favor?" I particularly loved the cheekiness of Direct Buy, which is a place where you can buy really cheap home decor items. They ran three ads targeted to the people who put Ikea on the map. Do they think there's more where that came from? Call To Action: Have you ever felt bothered, excited or just curious about who is advertising on Logo? Sound off, ladies! Just use the comment section below!
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